Free blog title & headline analyzer
Your headline decides whether anyone reads the rest. This free tool — built by a Singapore content marketing agency — scores your blog title or article headline out of 100 on the factors that drive click-through: length, word count, power words, emotional pull, numbers and question framing. It updates as you type, highlights the persuasive words it found, and gives specific tips to sharpen the title. Everything runs in your browser.
What makes a headline get clicks
Decades of copywriting data point to a few reliable levers. Length matters twice over: 40–60 characters keeps your title from being truncated in Google, and roughly 6–12 words reads best on social. Power words (proven, ultimate, effortless) signal value; emotional words (surprising, mistake, honest) create the curiosity gap that earns the click. Numbers — especially odd ones and years — consistently outperform, because they promise a concrete, scannable payoff. The best headlines combine two or three of these without tipping into clickbait.
Headlines for SEO and for AI search
A headline now works two audiences: human scanners on a results page, and the AI assistants that increasingly answer queries directly. For SEO, keep your primary keyword near the front and stay under 60 characters so it renders in full. For AI search, clarity wins — a headline that plainly states what the article answers is easier for a model to match to a question and cite. Avoid vague cleverness that reads well to a human but tells a machine nothing about the topic.
Balancing curiosity and honesty
The fastest way to destroy trust — and your bounce rate — is a headline that over-promises. Google rewards content that satisfies the click; a title that oversells and under-delivers gets short dwell times and quiet demotions. Aim for a headline that is genuinely compelling and a fair description of the page. The tool rewards persuasion, but the content behind it has to deliver, which is where a real content strategy earns its keep.
Frequently asked questions
What is the ideal headline length?
For SEO titles, 40–60 characters — long enough to be specific, short enough to display fully in Google. For social and on-page headlines, around 6–12 words reads best. This tool flags both.
What are “power words”?
Persuasive, value-signalling words like proven, ultimate, essential, effortless and guaranteed. Used sparingly they lift click-through; overused, they read as spam. One or two per headline is usually ideal.
Do numbers really improve headlines?
Yes — number-led list titles (“7 ways…”, “10 tips…”) reliably earn higher click-through because they promise a finite, scannable payoff. Specific years (“in 2026”) also signal freshness.
Is a high score a guarantee of traffic?
No — it’s a strong starting signal. Real performance also depends on ranking, relevance and whether the content delivers on the promise. Treat the score as a fast way to compare and improve draft titles.
